Thursday, September 24, 2009

Fortune Hi-Tech Marketing - Is FHTM a Scam?

By Quinn Collins

Last week I spent an hour with a friend of mine, (and a disgusting cup of coffee...) discussing the marketing company FHTM, or Fortune Hi-Tech Marketing. This friend, let's call him John (although his real name is Peter) is heavily involved with Fortune and does fairly well financially within the company. As a marketing coach teaching techniques to people in all different MLMs and home based businesses, I was interested in how this particular company worked, as I speak regularly with others involved in FHTM who can't seem to earn any kind of substantial income within this system.

Whilst John was relatively successful with Fortune, he mentioned a few things that caught my attention.

First of all, I'd like to say that I have personally used some of the range of products sold by reps, and for the most part, I liked what I saw. No real complaints...

However, John began to explain to me a fairly complex compensation plan, which I needed full concentration to comprehend. This payment plan seemed to work on the premise that you find 3 people to join your business, for which you receive a commission. Then for every person who joins one of your 3, you receive a smaller payout - quite a typical MLM style plan. There are certain goals that when achieved jump you up onto the next rung of the ladder, and so your commissions increase. There was a lot of talk about a free Lexus...but from what I understand, they are few and far between.

Secondly, the company relies quite heavily on the concept that you only have to find 3 people to join your team...and who can't find just 3 people? Well, it turns out that a lot of reps struggle to get their 3, so you consequently begin to recruit people yourself, and then pass them on to your downline. Doesn't make much sense...

Thirdly, it seemed to me that this company didn't carry a lot of weight online, but relied on hotel meetings, church meetings, and a LOT of coffee shop one-on-one appointments, which is great if you are a real extroverted people person. However, the quiet introvert had a much tougher time earning any real income.

So, the question remains, "Is FHTM a scam?" Absolutely not...However, I must admit that having worked with people in many different MLM opportunities, Fortune is a tricky one to make complete sense of. The product, whilst very good, are very limited, especially outside of the US. It does feel very much like a friends and family scenario, as opposed to using the vast leverage and power of the internet, and I can say with confidence there are much easier ways to earn a living from home.

John can sell a ketchup popsicle to a woman in white gloves, so he'll be fine, but for the rest of you, go online!

Quinn Collins has spent twelve years working as a motivational speaker and a personal communication coach in countries around the world including Australia, New Zealand, Canada, The USA, Great Britain and parts of Europe. He specializes in teaching people powerful marketing skills that will enhance their home business success. He now lives in Western Canada with his wife and daughter, and runs his own lucrative home business earning well over 5-figures per month. To Learn more about Quinn's online business go to

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